8 Secret Strategies for Selling Your Home FAST!

The 8 Secret Strategies To Sell Your Home For Up To 18% More Money for Your Home Than Traditional Real Estate Methods!

Free Room-By-Room Saves Home Sellers Thousands



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Call me at (215) 576-8666 for a FREE home buying or selling consultation

We’re experiencing an incredible year in real estate. Today, I want to discuss what that means for you.

As mentioned in previous blog posts, there’s a serious need for quality inventory. There aren’t many homes for aggressive buyers to choose from in our area. Many of my listings get snatched up within a few days on the market.

This means two important things. If you’re a buyer, you need an advocate working in your best interests to assure you’re on top of the pile when submitting an offer. You need to give me a call so my team can help you!

Secondly, if you’re thinking about selling your home, listen up. Interest rates are remarkably low and this won’t last forever. As interest rates begin to climb, buyers will gradually submit lower and lower offers. Soon enough, inventory will increase, so now is an opportune time to take advantage of such little competition. More homes on the market increases competition and decreases your chances of earning top dollar, especially in a short amount of time.


The next three months will be a great time to take action. That’s why I’m offering a special opportunity. It’s called my RoombyRoom review. I usually offer this to those that come to my home selling seminar, but for a limited time, I’m expanding it. Even if you don’t plan to list for another few years, it’s important to know the flaws of your property.

During this free 30-minute appointment, we send a staging specialist to tour your home, determine its value, and offer ways to improve marketability. This could include paint color, how to manage clutter, and many more

As always, if you’re thinking about buying or selling a home in the surrounding area, give me a call or send me an email. We can schedule a personal RoombyRoom appointment!

Should You Be Worried About Another Housing Bubble?



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Today, I’m here with the April edition of your real estate market update in the local area.  Recently, agents across the country were asked, “Are you optimistic about the 2016 housing market?” Fortunately, 73% are optimistic about what’s going to happen in real estate this year. Only 5% were not optimistic. 

According to the a home sales report by the National Association of Realtors, we started off the year extremely well. Existing home sales are up 11% year over year. In the Northeast, existing home sales are up 20.6% over the same time last year! That’s stellar news.

There is one issue the market faces right now, but it will begin to fix itself as we move through the year. Mark Zandi, the chief economist of Moody's, explained, “The most important housing market trend in 2016 will be the developing housing shortage. New housing has picked up in recent years but it remains well below that needed to meet demand.” 

Over the last seven months, inventory has fallen well below what it was last year. A balanced market has about six months of inventory. We haven’t had a balanced market in over a year. Right now, we’re struggling to maintain inventory levels of four months. That’s the issue our market combats.


The good news is that home prices are up; demand is strong and supply is low. Again, six months of inventory means we’re in a balanced market. Anything below six months is a seller’s market, which means home prices will rise. Right now, we are in a strong seller’s market. 

Some media outlets are starting to posit that another housing bubble is about to happen. I want to put that myth to rest. The challenge isn’t that prices are rising unnaturally; we just have a supply and demand situation. In 2006, we had artificial demand created by lax mortgage conditions. 

When mortgage credit availability was higher, the easier it was to get a mortgage. We are nowhere near where the index stood in 2004, 2005, or 2006. People who should have been getting mortgages were being approved left and right, which created the housing bubble. Today, we’re in a normal free market situation. Supply is not keeping up with demand. As a result, prices are going up. 

I want to finish this market report by inviting you to look at our exclusive Free Seasonal Reports. My team and I put these together four times a year capturing the most important information and trends in the market. Click here to access the latest news for this quarter and share them with anyone planning to make a move in 2016. And if you’re thinking of selling in 2016, be on the lookout for our next Home Selling Shark Seminar on June 21st. 

As always, if you have any questions, give us a call or send us an email. We would be happy to help you! 

What Agents Should You Avoid When Selling Your Home?


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When you go to a doctor, you don’t know what’s wrong with you until you get a prognosis. Finding the value of a home is quite similar -- you can’t know the price until a lot of research has been done!


Anyone that walks into your home and tells you a price is doing that simply to get your business; they aren’t acting in your interest. You don’t want to hire someone who isn’t going to work on your behalf to competitively price your home. Before you hire anyone, give them a call and ask them if they’re going to put a price on your home when they get there. If they answer affirmatively, you probably shouldn’t hire them!


When you work with us, we’re going to ask you the hard questions. In order to design a custom home selling strategy for you, we’ll start by asking why you’re selling. Then we’ll ask: What past experiences have you had with real estate? What are you expecting from the process? What are your financial goals? The answers to these questions will help us set expectations for you and start working to accomplish your selling goals.


There are a lot of factors that go into correctly pricing a home, and a good Realtor will let you in on how they come to a certain number. If they don’t, you may be working with an agent who will fail to get your home sold. Be sure to ask them what the absorption rate in the area is, and what comparable homes are selling for: these are just a few of the many important factors that should be looked at in the pricing process!

If you want more selling tips, or if you want to work with a team that has mastered the art of real estate, please don’t hesitate to reach out to us. We would love to hear from you!


The Latest Trends in the Philadelphia Area Real Estate Market


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So far, this has been an amazing winter real estate market. In my last market report, I told you why all the talking heads were wrong about existing home sales. As it turns out, I was right!
Last month, I told you that the big drop in existing home sales was caused by delays in processing thanks to the new mortgage regulations called TRID. A lot of closings were being pushed forward into December, so we didn’t see as many closings in November. The media told you that the market was crashing. This month, they’re all saying how the housing market is blowing up. Well, the media is wrong again!

Although it looks like we’ve seen a huge spike in sales, the market was really just leveling off since so many sales were postponed. That said, 2016 is shaping up to be a fantastic year for real estate.

One challenge in the real estate market is the lack of inventory. Existing inventory is depleting at an alarming rate. Throughout 2015, we struggled to keep 5 months of inventory on the market. As I’ve said before, 6 months of inventory is a balanced market. This month, we only have 3.9 months of inventory, placing us in a strong seller’s market.


Inventory could become a big issue, especially if we can’t get more homes on the market. If you’ve been thinking about selling your home this year, now is the time to make your move.  You will be in an excellent position to maximize the profits from your home sale this year.

Supply and demand is the driving force of any market, and we have very strong demand and very low supply. Most listings come on the market during the second quarter of the year. If you have a great home, my superior marketing skills will have buyers battling it out to get you the best offer.

Finally, let’s talk about interest rates. Freddie Mac projects that rates will dramatically increase throughout 2016 and 2017. Even a slight increase in rates can dramatically affect buying power.

For instance, let’s say you want a monthly mortgage payment of about $995 dollars a month. In 1985, rates were 11.50%, and you could afford a $100,500 home for that monthly payment. In 2000, rates were at 7.54% and buyers could afford a $142,000 home for about $996 a month. In our current market, interest rates are at 4% and you can afford a $209,000 home for $997. If rates go up, the amount of money you can pay for a home will go down.

If you have any questions, give me a call or send me an email. Don’t forget to sign up for our next Home Selling Sharks Seminar on March 12th. I look forward to hearing from you

What Should You Pay Attention to When Buying?



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Today I am excited to share a checklist with you that you should be looking at if you’re out looking at homes to buy. Pay special attention to these tips, and you can make sure you don’t buy a lemon or overpay for a home. If you want a copy of this checklist, just give us a call and we’ll send one right out!

There are important factors that affect value, on both the inside and outside of the home. On the inside, here’s what you want to make sure you pay attention to:
  • The walls: You want them to be safe, smooth, and sound.
  • Plumbing system: Make sure it works properly.
  • The windows: Make sure there are no cracks.
  • A/C + Heater: Make sure both are working properly.
  • Water or mold damage in the basement.


Each of these items is important, and each comes with a hefty price tag. For example, it could cost you another $10,000 to $12,000 to replace an A/C system. There are a lot of things to consider on the outside of the home as well. Here they are:
  • The roof: Are the shingles and gutters down tight? 
  • The sidewalk: If it’s in bad shape, some townships charge the homeowners to pay for repairs.
  • Windows and siding: These are both expensive items to replace.
  • Chimneys: In older houses, a lot of them need to be re-pointed, which is also pretty expensive.
  • Hill or corner lot: If your home is on one of these lots, it will sell for less, so buy it for less.
  • Flood insurance: Could add another $200 on your monthly payment if you’re in a flood zone.
These are just a few of the many tips we have. If you’d like a copy of the full list, or our other report about what affects home value, give us a call or send us an email and we’ll send it right out. Talk to you soon!



Underreported Data in Real Estate News



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Selling a home? Click here for a FREE Home Price Evaluation 
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Lately, there’s been some inaccurate news stories out about real estate. Contrary to popular belief, I expect a hot market in the Suburbs of Philadelphia this year! 

You may have heard about a drop in existing home sales from December. Many pundits haven’t addressed the cause of this. However, experts like me understand why this happened. The new TRID legislation went into effect on October 1st, and this new paperwork delayed closings. TRID requires three to five business days after closing to secure a deal. Interestingly enough, most business deals occur on Friday, just before the weekend break. There you have it -- that’s the single, most underreported detail!

Additionally, new home sales actually annualized in thousands. The reality is our market is incredibly strong. TRID won’t bog us down! The number of increasing home sales in the luxury market prove it. 


Foot traffic has also increased. This means more people are walking into and touring homes. Prospective buyers are actively searching for their dream home! They’re looking to take advantage of low interest rates while they’re available. This high demand makes it a great time for sellers to list.

If I haven’t made my point just yet, look at the median years of homeowner tenure before moving. That number has gone down from ten to nine in the last year alone. Plus, consider homeownership as investment. According to the 2-15 Return on Investment graph, real estate earns the best return compared to any other investment market, including NASDAQ and Dow Jones.

If you’re interested in buying or selling a home in the Suburbs of Philadelphia, now is the time to act! Give me a call or send me an email today.

30,60-90 Day Pricing Strategy Guarantees Your Home ​is Sold in 26 Days


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Selling a home? Click here for a FREE Home Price Evaluation 
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A quick note before we begin discussing the topic: the recent snowstorm has forced us to move our next Home Selling Seminar to February 6th. Stay tuned later for more details.

The clip you're seeing is from a previous seminar where we were discussing how I manage to sell homes in 26 days or less. I have eight different strategies that allow me to do this. When we price homes for our sellers, we let them gauge whether they want to sell their home in 30 days, 60 days, or 90 days. These different time-frames will affect how the home should be priced and what the home will sell for.

We call our 30-60-90 pricing 'Pinpoint Pricing'. Our 30-day pricing is the best because it often means that a home will sell for the highest price. If a home takes 60 days to sell, it will lose out on 4-6% of its total value. The longer a home takes to sell, the less money it will go for. This is why it's so important to create a buzz when your home comes onto the market. Our pre-marketing plan can help to cause a stir when your home hits the market, and this will bring you top dollar.


Now, back to the update about the seminar. It is now happening on Saturday, February 6th at the Hilton Garden Inn in Fort Washington. If you haven't signed up yet, just go to www.homesharkseminar.com and sign up! If you can't make it to this one, there will be another on March 12th. Come hungry, breakfast will be served at 8:30 a.m.

I look forward to seeing you soon!

Market Update Shows Strong Demand for Housing



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I’m back today with a January 2016 edition of market news in the Tri-County area. Let’s jump in!

According to the foot traffic report, which indicates future sales, we’re expected to have a strong market this year. There’s a strong demand for housing all year long. Normally, after the holidays, we notice demand decrease, but that didn’t happen this time around -- it’s actually increasing steadily. I think buyers realize interest rates will only go up, so they’re starting to act.

However, we don’t have such great variables on the supply side. Year over year, we’re down in inventory. High demand and low inventory creates a challenge. While this is excellent for buyers in the short term, they could potentially experience higher rates and prices soon. Real estate will become more competitive. However, sellers should act on this opportunity to maximize their profits. 


The National Association of Realtors recently published a pyramid chart to examine the impact of price on visibility. For instance, if you price your home 15% above the market value, you’re only reaching about 10% of buyers in the entire market.

Plus, sellers should be conscious of multiple offer situations. Just because you have multiple buyers on the line doesn’t mean you should exclude a serious inspection! You can earn more money if you make repairs.

There’s so many resources online about the real estate market. However, you don’t just need information. You need analysis and that’s what hiring a professional is all about! I provide analysis at FreeSeasonalReports.com to serve my clients and save them time that could be used to make money. The same goes with SavyHomeBuyerWorkshop.com!

If you’re interested in buying or selling a home in the Tri-County area, please give me a call or send me an email today! I’d be happy to work with you and serve your family’s real estate needs.