8 Secret Strategies for Selling Your Home FAST!

The 8 Secret Strategies To Sell Your Home For Up To 18% More Money for Your Home Than Traditional Real Estate Methods!

June Update: The Market Is On Fire



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Summer is nearly here and the housing market is on fire! In today's June edition of the hot off the press market report, I'm going to be a little controversial right off the bat. I believe we're in a five-year pivot in the real estate market right now. Some so-called "experts" like to say it's a seven-year pivot in recessions.

I think if we isolate the real estate market itself, it's in a five-year pivot based on the last 15 years. From 2001-2005 there was a boom with prices skyrocketing and the market was strong, even too strong in some places, allowing greed to replace integrity. Lending standards and appraisals standards might not have been where they needed to be, and, of course, it caused a market correction, causing the crash. The five years after, we had a very slow recovery coming back in the housing economy. We never really gained strong momentum.

I predict that the next five years are going to skyrocket. I'm not saying prices are going to skyrocket - I think sales are going to skyrocket.

Home price gains have clearly been a driving force in building positive equity for homeowners. Longer term, I anticipate a better balance of supply and demand in many markets, which will help sustain healthy and affordable home values in the future. Right now, we're starting to build a supply again. Prices went through the roof recently because the demand exceeded the listings on the market, and as people start to build equity in their homes, what we'll see is more people start to put their homes on the market. That will temper prices to a certain degree, and that's good news because it will lead to a healthy housing market. It's actually stronger than the stock market right now.

According to a recent Gallup poll, Americans view real estate as the best form of long-term investment in all income categories. This is really an incredible time for the market. If you're considering selling your home in the next six months or even the next two years, you need to call me right now! Don't forget to share this blog with your friends, family, and social circle, and be sure to join us at the next Home Shark Selling seminar. Click here to learn more.

5 Things That Will Bite You When Selling in Philadelphia



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June is here and that means it’s almost time for one of the biggest and best home selling Shark Seminars of the year! I wanted to take a minute to tell you about how to get your home into the best shape possible, whether you’re downsizing, relocating, or looking for your dream home. The most important part of selling your home is the marketing to prospective home buyers! In this age in real estate, this is a big challenge. There are a lot of things that come along and try to steal your equity - I call these the home selling sharks. Why? Because they bite when you least expect it. They don’t warn you before they bite!


Sharks are things that come up that you don’t think about, and your Realtor might not even think of them either.

  1. Staging
  2. Pricing
  3. Marketing
  4. Negotiating
  5. Overseeing details

These are things that can come up out of nowhere when you least expect it, and cost you a thousand dollars here and there. Before you know it, you’re out $20,000 or $30,000! The key to making the most money when selling your home is to swim with the sharks. To do this, you have to concentrate on these 5 factors.

For a limited time, I’ll share with you my 8 secret strategies, which are normally only found in my seminar or my home seller toolkit. Viewers of this blog get exclusive content by going to www.8secretstrategies.com and watching eight short videos to help you fight the home selling sharks and keep your money where it belongs - in your pocket.

I hope you find this information helpful for avoiding the sharks! To learn more, visit my next seminar. You can get info at www.HomeSharkSeminar.com.

It's Time To Sell in Philadelphia and Surrounding Counties!



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Selling a home? Click here for a FREE Home Price Evaluation 
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Hot off the press, we’ve got the May edition of the Philadelphia suburbs real estate market report. Let me start by saying I think that 2016 is going to be a phenomenal year. I think in the last couple of years we’ve been in some degree of recovery mode, but I think we’re ready to shift gears and move into the expansion mode.

I’m not the only one who thinks this; the most recent Freddie Mac market outlook says this year will be the best in a decade! The numbers back up what they’re saying. Homes sales in January and February both beat 2015’s numbers - and last year was a good year. Foot traffic - people out looking and walking through houses - has skyrocketed since December.


People want to own homes in America. It’s about the kids, the money, saving towards your retirement and feeling good about the fact that you own a home, and a recent Chase survey supports this. Another recent survey also shows that hiring an agent is a crucial step in the process. Even with the internet, the need for an expert has never been higher. 

Lately, I've had so many buyers think they can do it on their own, calling to see homes on Zillow and Trulia, but by the time they get all the info, it’s out of date or sold. Homes are being sold so quickly in today’s market that if you don't have an agent, you’ll never get your dream home before someone else steals it from under you!

As for home prices, Case-Shiller reports that home prices are sliding back up into the 5% change area, which is uncommon, and indicative of the fact that the shortage of homes is driving up prices. If you’re on the fence about moving - the answer is clear! Now is the time! People listing with us are selling in days and seeing multiple offers above list price.

That’s the market we’re in right now, folks. If you’re thinking about buying or selling, get in contact with me!

Free Room-By-Room Saves Home Sellers Thousands



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Selling a home? Click here for a FREE Home Price Evaluation 
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We’re experiencing an incredible year in real estate. Today, I want to discuss what that means for you.

As mentioned in previous blog posts, there’s a serious need for quality inventory. There aren’t many homes for aggressive buyers to choose from in our area. Many of my listings get snatched up within a few days on the market.

This means two important things. If you’re a buyer, you need an advocate working in your best interests to assure you’re on top of the pile when submitting an offer. You need to give me a call so my team can help you!

Secondly, if you’re thinking about selling your home, listen up. Interest rates are remarkably low and this won’t last forever. As interest rates begin to climb, buyers will gradually submit lower and lower offers. Soon enough, inventory will increase, so now is an opportune time to take advantage of such little competition. More homes on the market increases competition and decreases your chances of earning top dollar, especially in a short amount of time.


The next three months will be a great time to take action. That’s why I’m offering a special opportunity. It’s called my RoombyRoom review. I usually offer this to those that come to my home selling seminar, but for a limited time, I’m expanding it. Even if you don’t plan to list for another few years, it’s important to know the flaws of your property.

During this free 30-minute appointment, we send a staging specialist to tour your home, determine its value, and offer ways to improve marketability. This could include paint color, how to manage clutter, and many more

As always, if you’re thinking about buying or selling a home in the surrounding area, give me a call or send me an email. We can schedule a personal RoombyRoom appointment!

Should You Be Worried About Another Housing Bubble?



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Today, I’m here with the April edition of your real estate market update in the local area.  Recently, agents across the country were asked, “Are you optimistic about the 2016 housing market?” Fortunately, 73% are optimistic about what’s going to happen in real estate this year. Only 5% were not optimistic. 

According to the a home sales report by the National Association of Realtors, we started off the year extremely well. Existing home sales are up 11% year over year. In the Northeast, existing home sales are up 20.6% over the same time last year! That’s stellar news.

There is one issue the market faces right now, but it will begin to fix itself as we move through the year. Mark Zandi, the chief economist of Moody's, explained, “The most important housing market trend in 2016 will be the developing housing shortage. New housing has picked up in recent years but it remains well below that needed to meet demand.” 

Over the last seven months, inventory has fallen well below what it was last year. A balanced market has about six months of inventory. We haven’t had a balanced market in over a year. Right now, we’re struggling to maintain inventory levels of four months. That’s the issue our market combats.


The good news is that home prices are up; demand is strong and supply is low. Again, six months of inventory means we’re in a balanced market. Anything below six months is a seller’s market, which means home prices will rise. Right now, we are in a strong seller’s market. 

Some media outlets are starting to posit that another housing bubble is about to happen. I want to put that myth to rest. The challenge isn’t that prices are rising unnaturally; we just have a supply and demand situation. In 2006, we had artificial demand created by lax mortgage conditions. 

When mortgage credit availability was higher, the easier it was to get a mortgage. We are nowhere near where the index stood in 2004, 2005, or 2006. People who should have been getting mortgages were being approved left and right, which created the housing bubble. Today, we’re in a normal free market situation. Supply is not keeping up with demand. As a result, prices are going up. 

I want to finish this market report by inviting you to look at our exclusive Free Seasonal Reports. My team and I put these together four times a year capturing the most important information and trends in the market. Click here to access the latest news for this quarter and share them with anyone planning to make a move in 2016. And if you’re thinking of selling in 2016, be on the lookout for our next Home Selling Shark Seminar on June 21st. 

As always, if you have any questions, give us a call or send us an email. We would be happy to help you! 

What Agents Should You Avoid When Selling Your Home?


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When you go to a doctor, you don’t know what’s wrong with you until you get a prognosis. Finding the value of a home is quite similar -- you can’t know the price until a lot of research has been done!


Anyone that walks into your home and tells you a price is doing that simply to get your business; they aren’t acting in your interest. You don’t want to hire someone who isn’t going to work on your behalf to competitively price your home. Before you hire anyone, give them a call and ask them if they’re going to put a price on your home when they get there. If they answer affirmatively, you probably shouldn’t hire them!


When you work with us, we’re going to ask you the hard questions. In order to design a custom home selling strategy for you, we’ll start by asking why you’re selling. Then we’ll ask: What past experiences have you had with real estate? What are you expecting from the process? What are your financial goals? The answers to these questions will help us set expectations for you and start working to accomplish your selling goals.


There are a lot of factors that go into correctly pricing a home, and a good Realtor will let you in on how they come to a certain number. If they don’t, you may be working with an agent who will fail to get your home sold. Be sure to ask them what the absorption rate in the area is, and what comparable homes are selling for: these are just a few of the many important factors that should be looked at in the pricing process!

If you want more selling tips, or if you want to work with a team that has mastered the art of real estate, please don’t hesitate to reach out to us. We would love to hear from you!


The Latest Trends in the Philadelphia Area Real Estate Market


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So far, this has been an amazing winter real estate market. In my last market report, I told you why all the talking heads were wrong about existing home sales. As it turns out, I was right!
Last month, I told you that the big drop in existing home sales was caused by delays in processing thanks to the new mortgage regulations called TRID. A lot of closings were being pushed forward into December, so we didn’t see as many closings in November. The media told you that the market was crashing. This month, they’re all saying how the housing market is blowing up. Well, the media is wrong again!

Although it looks like we’ve seen a huge spike in sales, the market was really just leveling off since so many sales were postponed. That said, 2016 is shaping up to be a fantastic year for real estate.

One challenge in the real estate market is the lack of inventory. Existing inventory is depleting at an alarming rate. Throughout 2015, we struggled to keep 5 months of inventory on the market. As I’ve said before, 6 months of inventory is a balanced market. This month, we only have 3.9 months of inventory, placing us in a strong seller’s market.


Inventory could become a big issue, especially if we can’t get more homes on the market. If you’ve been thinking about selling your home this year, now is the time to make your move.  You will be in an excellent position to maximize the profits from your home sale this year.

Supply and demand is the driving force of any market, and we have very strong demand and very low supply. Most listings come on the market during the second quarter of the year. If you have a great home, my superior marketing skills will have buyers battling it out to get you the best offer.

Finally, let’s talk about interest rates. Freddie Mac projects that rates will dramatically increase throughout 2016 and 2017. Even a slight increase in rates can dramatically affect buying power.

For instance, let’s say you want a monthly mortgage payment of about $995 dollars a month. In 1985, rates were 11.50%, and you could afford a $100,500 home for that monthly payment. In 2000, rates were at 7.54% and buyers could afford a $142,000 home for about $996 a month. In our current market, interest rates are at 4% and you can afford a $209,000 home for $997. If rates go up, the amount of money you can pay for a home will go down.

If you have any questions, give me a call or send me an email. Don’t forget to sign up for our next Home Selling Sharks Seminar on March 12th. I look forward to hearing from you

What Should You Pay Attention to When Buying?



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Today I am excited to share a checklist with you that you should be looking at if you’re out looking at homes to buy. Pay special attention to these tips, and you can make sure you don’t buy a lemon or overpay for a home. If you want a copy of this checklist, just give us a call and we’ll send one right out!

There are important factors that affect value, on both the inside and outside of the home. On the inside, here’s what you want to make sure you pay attention to:
  • The walls: You want them to be safe, smooth, and sound.
  • Plumbing system: Make sure it works properly.
  • The windows: Make sure there are no cracks.
  • A/C + Heater: Make sure both are working properly.
  • Water or mold damage in the basement.


Each of these items is important, and each comes with a hefty price tag. For example, it could cost you another $10,000 to $12,000 to replace an A/C system. There are a lot of things to consider on the outside of the home as well. Here they are:
  • The roof: Are the shingles and gutters down tight? 
  • The sidewalk: If it’s in bad shape, some townships charge the homeowners to pay for repairs.
  • Windows and siding: These are both expensive items to replace.
  • Chimneys: In older houses, a lot of them need to be re-pointed, which is also pretty expensive.
  • Hill or corner lot: If your home is on one of these lots, it will sell for less, so buy it for less.
  • Flood insurance: Could add another $200 on your monthly payment if you’re in a flood zone.
These are just a few of the many tips we have. If you’d like a copy of the full list, or our other report about what affects home value, give us a call or send us an email and we’ll send it right out. Talk to you soon!